Reasons to be present at BioFach América Latina & ExpoSustentat 2007!

In October 16-18, São Paulo hosted the greenest marketplace in Latin America:
BioFach América Latina and ExpoSustentat.

Completely sold out, the 2007 edition of the BioFach América Latina and ExpoSustentat Fairs brought new countries and new horizons to these events. The Andes-Amazon Hall at ExpoSustentat 2007 hosted exhibitors from Brazil and also from Bolivia, Ecuador, Colombia, Peru , all promoting the biodiversity of their products. The Northeast & Cerrado Hall was also larger than in 2006, and a Preparatory Seminar was held in Fortaleza from August 28 to 30. The WWF, FairTrade and Suframa Halls brought the results achieved in their initiatives.

BE PART OF THE BIOFACH FAMILY
BioFach is the largest exhibition for organic products in the world, and takes place in Germany every year. The fact that Brazil hosts the only BioFach event in Latin America, which is held simultaneously with ExpoSustentat, gives these two trade fairs privileged international visibility.
Nuremberg Global Fairs is co-organizer of the BioFach América Latina and ExpoSustentat in partnership with Planeta Orgânico, realizing and promoting the BioFach events at Germany, USA, Japan and China.


Journalists were present at this marketplace for organic products and sustainability, BioFach América Latina and ExpoSustentat made news in the main newspapers and news broadcasts in Brazil.

In 2007, ExpoSustentat highlighted regional markets and staged the launching of the Andes-Amazon Hall. Supported by Nuremberg Global Fairs, DEG and international institutions such as Unctad, GTZ and OTCA, the Biotrade initiative was promoted in the Andes-Amazon Hall.

Bolivia, Brazil, Colombia, Ecuador and Peru brought to ExpoSustentat their experience in the sale of products connected with sustainable extractive activities.

Within the ExpoSustentat 2007 programme, the BioTrade Forum took place and it was the perfect moment to explain BioTrade Initiative.

BioTrade Initiative:
Provides inputs to international policy making processes (CBD, CITES, etc.)
Provides support to developing countries to develop national BioTrade programmes
Works with regional organizations to create regional frameworks that promote BioTrade
Facilitates trade: promoting market access (export promotion, address trade barriers), making trade more sustainable

Planeta Organico will do an special edition about BioTrade in December 2007

At the ExpoSustentat 2007 edition, the Northeast & Cerrado Hall had an area of 200 sq.m., and held a Preparatory Seminar from August 28 to 30 in the city of Fortaleza, Brazil.

The Family Farming movement in the Northeast and Cerrado regions finds great potential for the sale of its products – which are specific to those two regions – in the organic and fair trade markets. There is strong demand for tropical fruit, medicinal plants and commodities such as cashew nuts and coffee.

To learn more about Sala Nordeste&Cerrado please click the page below
www.nordestecerrado.com.br

IFOAM, Fair Trade, FSC, MSC and WWF are brands recognized for their commitment to organic farming, fair trade, forest certification, sustainable fishing and preservation of the environment. These are some of the many institutions that were present at BioFach América Latina and ExpoSustentat 2007, where they promoted their products and services, as well as made contacts and did business.

Within the program for Amazon Day, Suframa highlighted initiatives supporting the preservation of the environment and sustainability of the Amazon region – among which, the encouragement of research and investments in the therapeutic properties of the region’s flora.

Traditional knowledge of the use of the flora can reduce the costs of research for the identification and synthetization of the basic elements of drugs by over 50%. That means savings in costs and time spent in searching for active principles for the production of new pharmaceutical drugs.

"GREEN ECONOMY " Seminar at FIESP (São Paulo Industry Federation), with Launching of BioFach América Latina and ExpoSustentat 2007.

Over 200 people were present at the Green Economy Seminar held at Fiesp, when BioFach América Latina and ExpoSustentat 2007 were launched. The speakers were the following: FIESP’s directors, Roberto Giannetti, Roberto Rodrigues, Edmundo Klotz and Planeta Orgânico’s director, Maria Beatriz Martins Costa.
The key players of the state of São Paulo belong to FIESP and to have this institution supporting BioFach América Latina and ExpoSustentat shows the FIESP’s commitment with the so called “Green Economy”.

A WORLD CALLED SÃO PAULO
When talking about the state of São Paulo, the superlative form is a must. It is the state with the country's largest population, largest industrial complex, highest economic production. São Paulo has 645 municipalities and a population of approximately 40 million inhabitants. With the country's best infrastructure and a highly skilled labor force, São Paulo can be called "Brazil's locomotive”.
São Paulo's participation in the Brazilian banking system reaches almost 50% in volume terms. Latin America's largest Stock Exchange is located in the state's capital.

	GERALD HERRMANN	"There is no doubt about the incompatibility of GMO’s with Organic Agriculture’s principles"
	Click here for the exclusive interview from Gerald Herrmann, IFOAM's president, to Planeta Orgânico. Gerald will be the keynote speaker at the opening ceremony.

	CLAUS RÄTTICH	"Natural personal care represents a market with high potential. It has been developing in a very dynamic way in the course of the last years."
	Click here for the exclusive interview Claus Rättich gave to Planeta Organico

UNCTAD’s BioTrade Initiative and its network of Latin American partners decided to team up with Expo Sustentat for this year’s event. Click here to learn more!

BioFach América Latina and ExpoSustentat represent two of the 21^st century’s trends - health and sustainability - creating the ideal marketplace for the so-called "Green Economy". Have you booked your space for 2008?
OCTOBER 23-25, 2008
TRANSAMERICA EXPO CENTER - SÃO PAULO - SP - BRAZIL

	www.biofach-americalatina.com.br
	www.exposustentat.com.br

Click here to contact us !